About iGreen Energy
iGreen Energy is a premium solar company in Australia offering solar panels, solar batteries and complete installation services for both residential and commercial properties.
They operate across NSW, SA, QLD and WA, and are known for high-quality solar products, reliable installation work and excellent after-sales service.
As a trusted name in the Australian solar industry, iGreen Energy Solar focuses on providing long-term energy solutions supported by expert installation and clean project delivery.
Want to Know How We Drive Results?
From leads to conversions, our clients achieve measurable success. Connect with us to learn what we can do for you.
What They Needed
iGreen Energy was earlier working with a one of known digital marketing company, but the leads they received were extremely poor. Most inquiries would not answer calls, were not genuinely interested or were completely irrelevant, resulting in wasted ad spend and low sales activity.
Their main goals were:
Better quality leads that actually convert
Cost optimisation in a highly competitive solar market
Ready-to-buy leads for solar systems and battery installation
Leads only from targeted locations (NSW, SA, QLD, WA)
Reduce fake leads and competitor spam
Maintain a consistent lead flow to keep the sales team active
Lower dependency on low-intent audiences
Improve overall campaign performance on both Meta and Google
They needed an agency experienced in performance marketing for solar companies to build a stable and trustworthy lead generation system.
How We Helped
We rebuilt their performance marketing from scratch and focused on delivering high-intent solar leads.
Here is the step-by-step support we provided:
Paused all old campaigns that were draining budget without results.
Rebuilt everything from zero with a clean performance strategy.
Focused strongly on Google Search campaigns as solar customers actively search before buying.
Redesigned the landing page with better content, layout and stronger call-to-actions to reduce drop-offs.
Started Meta campaigns fresh, focusing only on real homeowners and property decision-makers.
Implemented methods to avoid fake traffic, competitor leads and bot submissions.
Continuously monitored data to cut waste spend and keep only profitable keywords and audiences.
Ensured the brand received leads that were relevant, location-accurate and ready to buy.
This approach finally gave them the quality, consistency and clarity they expected from their marketing.
Services We Provided
Google Ads
Search campaigns built for high-intent solar and battery installation leads.
Meta Ads
Targeted campaigns for homeowners across NSW, SA, QLD and WA.
Content Writing for Landing Page
Clear, simple and trust-building content to boost conversions.
Landing Page Redesign
Improved structure, layout and messaging for higher inquiry rate.
GTM Setup
Clean event setup to track all lead actions accurately.
Google Ads & Analytics Setup
Fixed data issues and ensured proper measurement for performance decisions.
Key Outcomes
- Started getting consistent leads every day.
- Cost per inquiry dropped below industry standards in all states.
- Lead quality improved by over 90%, with fewer fake or irrelevant inquiries.
- Large increase in ready-to-buy customers for solar and battery systems.
- Sales team was able to meet their monthly targets with a steady pipeline.
The campaigns finally delivered what the client had been expecting from a professional solar marketing agency Australia.
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Testimonials
“Hemang is one of the smartest Paid Ads expert I have worked with. He not only achieves the targets in a fraction of a time, but is also always curious and eager to find new ways to automate and improve existing methods. He is a great asset for any team, project or brand !.”
We took Hemang’s help about a year ago to help us with Google Adwords, later on, we saw the potential we hired him to manage our complete digital marketing and he helped us to achieve about 200% growth, we strongly recommend Hemang for Digital Marketing
Hemang’s whole team have provided us with comprehensive, fast and well-planned digital marketing services that have yielded great results in terms of Traffic and Leads. His team is a pleasure to work with, as well as being fast to respond and adapt to the needs of your brand.
Hemang worked with us on essentially all facets of digital presence starting from our social media pages to our search engine optimization to search engine marketing, essentially from start to finish, the process with him was fairly simple and core thing where he helped us as he took the whole part of our digital outreach to himself and there was a result-driven service we were getting, I strongly Hemang for your Digital Marketing requirements.
Hemang is a great Digital Marketing Expert, particularly Google Ads. He is knowledgeable, responsive, and committed to support our initiatives, making efforts to promote brand awareness, drive traffic to our website and generate new business. Thankyou for providing extremely efficient real time work to Okhai.
Hemang has in-depth knowledge of paid marketing and had delivered excellent results.
We associated with Hemang a couple of months back, he is a go-to people for all your digital marketing needs, Hemang provided 360 digital marketing solutions and he has helped us in growing IGNITE as a brand due to his persistence and marketing strategies we are now able to have the better audience on google, majority of our co-workers are here because of his marketing expertise, I would certainly recommend Hemang for all your design, UI & UX and digital marketing needs.