ChatGPT Ad Formats We Manage
ChatGPT ads appear below the answer to a related question, clearly marked and separate from the response. Two formats are available today, and we build campaigns around the one that fits your goal.
Standard Ads
Business name, image, headline and description, shown after a relevant answer. Built for leads, inquiries, sign ups and traffic.
Product Feed Ads
Product cards built from your catalogue feed, with image, title, price and sale price. Shown as single products, or as a multi product carousel where OpenAI has enabled it.
How ChatGPT Advertising Can Support Your Business
People have moved a lot of their research into ChatGPT: what to buy, who to hire, how to compare. Advertising there puts your business into that conversation, with the same tracking discipline we apply to every other channel.
ChatGPT Ads Across the Customer Journey
ChatGPT ads reach people while they are asking questions, comparing options and deciding what to buy. That covers the middle of the journey well. We place it alongside your other channels rather than treating it as a standalone.
Reach
Get in front of people asking about your category before they know your brand.
Consideration
Appear when someone is comparing products, prices or providers.
Conversion
Turn an answered question into a visit, inquiry or purchase.
Retention
Reach existing customers and past visitors with offers and new ranges.
ChatGPT Ads for Different Business Goals
The format, targeting and bidding change with the goal. These are the six we build campaigns around.
eCommerce Sales
Product feed ads that put your catalogue in front of shoppers comparing options, with Shop Now buttons to your store.
Lead Generation
Standard ads with Sign Up or Learn More buttons, sent to a landing page built to capture the inquiry.
Product Promotion
Launch campaigns for new products and ranges, timed to when people are asking about the category.
Website Traffic
Bring relevant visitors to key product or service pages, targeted by location and audience context.
Customer Acquisition
Campaigns built on cost per conversion bidding and tracked to first purchases and new accounts.
Brand Consideration
Get your name into the answer people read when they research your category, so you are on the list when they decide.
What Our ChatGPT Ads Management Includes
This is what you are hiring HND Solutions to do on a ChatGPT Ads engagement, start to finish.
Why Businesses Work With HND Solutions for ChatGPT Ads
Get a Free ChatGPT Ads Audit
If you have already started on ChatGPT Ads, or tried it and paused, we will review the account and tell you what is working, what is not, and whether the channel deserves more budget.
Our ChatGPT Ads Management Process
Five stages. Shorter than our Google Ads process because the platform is simpler, but the discipline is the same.
Business & Account Audit
We learn the business, review any existing advertising setup and agree what success looks like before anything is built.
Research & Strategy
Customers, products, competitors and the questions people actually ask ChatGPT in your category. This shapes targeting and messaging.
Campaign Setup
Ads Manager account in your name, product feed if relevant, campaigns, targeting, ads and conversion tracking, all verified before launch.
Testing & Optimisation
We review data weekly and adjust context hints, messaging, bids and budgets. Ads that do not convert are replaced, not left running.
Reporting & Recommendations
Live portal, weekly email and a monthly call covering results, what we learned and what we recommend next, including whether to scale or stop.
Week markers are typical, not promised.
ChatGPT Ads Performance and Reporting
OpenAI's Ads Manager reports a defined set of metrics. We track the ones that match your campaign goal and report them alongside your other channels, in plain language.
Paid Media Results
ChatGPT Ads is new, so here is how we have performed on the platforms we have run for years. Same method, same tracking, same reporting.
ChatGPT Ads for Different eCommerce Categories
Shoppers ask ChatGPT for recommendations, comparisons and "best of" lists across every category. Product feed ads put your products into that moment.
Ad formats we manage
ChatGPT Ads for Different Business Types
People ask ChatGPT about products, services, prices and providers in almost every category. These are the sectors where we run campaigns, within OpenAI's current advertiser policies.
ChatGPT Ads Management: Frequently Asked Questions
Ready to Test ChatGPT Ads Properly?
Share your website, your goals and your monthly advertising budget. We will tell you whether ChatGPT Ads fits your business right now, what a sensible test looks like, and what it would cost.






