Ahmedabad, India ยท Serving India, US, UK, Canada, Australia & the Middle East
Services  /  Marketplace Ads

Marketplace Ads Management Agency in Ahmedabad, India

Sponsored product advertising and marketplace PPC on Amazon, Flipkart, Meesho and 20+ other marketplaces in India and the US, managed for product visibility, sales and ROAS.

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Amazon, Flipkart, Meesho and 20+ marketplaces Product level ACoS and ROAS reporting Weekly summaries, monthly review calls
$68.6 billion
spent by sellers and brands on Amazon advertising in 2025 alone
SourceAmazon 2025 Form 10-K
₹150 Cr+
Ad Spend Managed
350+
Brands Worked With
19+
Years Experience
85%
Client Retention
Google Partner Google Ads certified Google Analytics certified
Trusted by 350+ brands
OUR SERVICES

Marketplace Ads Services

Each marketplace has its own ad platform, auction and reporting. We manage them as separate accounts with one goal: profitable sales at a target ACoS.

Channel 01 of 06

Amazon Ads (India & US)

Sponsored Products, Sponsored Brands and Sponsored Display on Amazon.in and Amazon.com, with keyword and product targeting managed to ACoS.

Campaign types we run
WHY MARKETPLACE ADS

Why Marketplace Advertising Matters

Marketplaces are search engines for products, and the first results are paid. Advertising does not fix a weak listing or guarantee organic rank, but without it, most products are never seen.

Organic Visibility Is Crowded
Thousands of similar listings compete for the same search; paid placement is how new and mid ranked products get seen
Buyers Compare Before They Buy
Product targeting puts your listing on the pages shoppers are already comparing
New Products Need a Push
Launch campaigns create the first sales and reviews that organic ranking depends on
Protect Priority Products
Keep budget behind hero SKUs and brand searches so competitors cannot take them
Plan Around Seasons and Sale Events
Prime Day, Big Billion Days and festive sales reward sellers who plan bids and budgets in advance
Advertising Data Shows Demand
Search term and conversion data reveals what customers actually want, useful far beyond the ad account
HOW IT FITS TOGETHER

Marketplace Ads Across the Buyer Journey

A marketplace shopper moves from browsing a category to comparing a few products to buying one in minutes. Each ad type has a job at one of those moments.

Discover

Appear in category and broad searches where shoppers do not yet know which brand to buy.

Campaigns doing this job

Compare

Show your product next to the competitors a shopper is already looking at.

Campaigns doing this job

Buy

Win the exact match and brand searches that convert at the highest rate.

Campaigns doing this job

Repeat

Bring past buyers back for replenishment and cross sells.

Campaigns doing this job
BUILT AROUND YOUR GOALS

Marketplace Ads for Different Business Goals

A launch, a sale event and a profitability problem need different campaigns. These are the six situations we build for most often.

Goal 01

Launch a New Product

How we run it

Focused launch campaigns to generate the first reviews and sales velocity a new listing needs before organic visibility exists.

Goal 02

Scale Profitable Products

How we run it

Find the SKUs already selling at a healthy ACoS and put more budget behind them without letting efficiency slip.

Goal 03

Defend Your Brand

How we run it

Own your own brand searches and product pages so competitors cannot buy their way onto them.

Goal 04

Win Sale Events

How we run it

Planned budgets, bids and creative for Prime Day, Big Billion Days, Diwali, Black Friday and category sale days.

Goal 05

Fix ACoS and Profitability

How we run it

Cut spend on weak SKUs, keywords and placements so advertising adds margin rather than eating it.

Goal 06

Expand to New Marketplaces

How we run it

Take a brand that works on Amazon onto Flipkart, quick commerce or the US, with campaigns built for each platform's rules.

โœ“ INCLUDED IN EVERY ENGAGEMENT

What Our Marketplace Ads Management Includes

Advertising is the priority. But an ad can only sell what the listing supports, so listing and account work is part of the service where a seller needs it.

Audit & Research
Account & Campaign Audit
Product & SKU Selection
Keyword & Search Term Research
Competitor & Category Research
Review & Rating Analysis
Listings & Account
Product Listing & Catalogue Setup
Title, Bullet & A+ Content Optimisation
Pricing & Offer Review
Inventory & Buy Box Monitoring
Account Health & Policy Compliance
Ads & PPC Management
Campaign Structure & Product Grouping
Keyword & Product Targeting
Bid & Budget Management
Negative Keywords & Search Term Optimisation
Sale Event Planning & Ongoing Optimisation
Track & Report
ACoS, ROAS & Order Tracking
SKU Level Performance Reports
Live Client Reporting Portal
Weekly Campaign Summary by Email
Monthly Report & Review Call
WHY HND SOLUTIONS

Why Businesses Work With HND Solutions for Marketplace Advertising

19+ Years of Paid Media

Nearly two decades running performance campaigns across every major platform.

20+ Marketplaces, India and US

Amazon, Flipkart, Meesho, Myntra, quick commerce and US marketplaces, each managed on its own platform and rules.

Product Level Campaign Management

Campaigns built around SKUs and margins, not one budget spread across the catalogue.

Ads Plus Listings

We fix the listing when it is the reason the ad is not converting, so spend is not wasted on a weak page.

Performance Marketing Background

19 years across Google, Meta and search, so marketplace ads are judged against real benchmarks.

Transparent, SKU Level Reporting

Live portal, weekly email and monthly review call, with ACoS and ROAS by product, not just by account.

eCommerce and D2C Depth

Fashion, beauty, FMCG, electronics, home and more, in India and for Indian brands selling in the US.

SOUND FAMILIAR?

Marketplace Advertising Problems We Help Solve

Most sellers who come to us are already spending on Amazon or Flipkart ads and are not happy with the numbers. These are the problems we see most, and what we work on for each.

Problem

High ACoS or low ROAS

What we do

Product, keyword and bid optimisation so spend lands on SKUs and searches that convert

Problem

Ad spend without enough sales

What we do

Search term and campaign analysis to find where the budget is going and stop it

Problem

High CPC

What we do

Bid and keyword refinement, match type changes and placement adjustments

Problem

Products not getting visibility

What we do

Campaign structure and product targeting so priority SKUs actually appear

Problem

Too many SKUs

What we do

Product level campaign prioritisation: hero products get budget, long tail gets low bid automation

Problem

Poor performing keywords

What we do

Search term analysis, negatives and keyword refinement every week

Problem

Budget wasted on weak products

What we do

Product and campaign level budget allocation based on margin, not equal split

Problem

New products struggle to gain visibility

What we do

Focused launch campaigns to build early sales and reviews

Problem

Competitors dominate important searches

What we do

Competitive keyword and product targeting, plus brand defence campaigns

Problem

Seasonal sales are inconsistent

What we do

Seasonal campaign planning for sale events, festivals and category peaks

Problem

Sales depend too heavily on ads

What we do

Product, listing and campaign review so organic sales grow alongside paid

Recognised two or more of these? Get a Free Audit →
HOW WE WORK

Our Marketplace Ads Management Process

Five stages, whether you are launching a new account or handing over one that is already spending.

Week 1

Account & Product Audit

Review the advertising account, product catalogue, SKUs, listings and existing results. Agree target ACoS and which products matter most.

Week 1โ€“2

Product & Keyword Research

Identify priority products, the search terms buyers use, competitor listings to target and the gaps in current coverage.

Week 2โ€“3

Campaign Setup

Build campaigns by product group with targeting, budgets and bids set per SKU. Fix listings that would waste the ad clicks.

Ongoing

Test & Optimise

Weekly review of search terms, bids, budgets and product performance. Negatives added, weak SKUs paused, winners scaled.

Ongoing

Report & Scale

Live portal, weekly email and monthly review call. Investment increases around products and campaigns that meet the agreed ACoS.

Week markers are typical, not promised.

REPORTING

Marketplace Ads Performance and Reporting

Marketplace ads are reported at SKU level, because an account average hides which products are making money and which are losing it.

portal.gohnd.com Sample
Ad spend
₹8.4L
▲ 6%
Revenue
₹33.9L
▲ 18%
ROAS
4.03×
▲ 0.4
CPA
₹612
▲ 9%
Google Ads ₹4.2L ₹18.1L 4.3×
Meta Ads ₹2.9L ₹10.4L 3.6×
Amazon Ads ₹1.3L ₹5.4L 4.2×
The numbers we report
Ad SpendSalesOrdersACoSROASCPCCTRConversion RateImpressionsTotal Sales vs Ad Sales
What we explain
Product PerformanceSearch Term FindingsCampaign ChangesListing IssuesRecommendationsNext Priorities
Live Client Portal
ACoS, ROAS, orders and spend by marketplace and by SKU at portal.gohnd.com, 24/7.
Weekly Email Summary
Spend, sales, ACoS and what changed that week, in two minutes.
Monthly Report & Review Call
Product level performance, search term findings, changes made and what we recommend next.
What clients say
We have been working with Hemang since 2020. He has been really knowledgeable with google ppc and his knowledge and execution skills is helping tagandcrew.com to move forward at a reasonable pace.
Tag & Crew
Nissin Shah Founder & CEO, Tag & Crew
Categories

Categories We Work With

Every category buys differently. These are the ones we have built campaigns for, and what we do differently in each.

Fashion & Clothing Myntra, AJIO, Amazon and Flipkart campaigns planned around drops and sale events, with return rates factored into target ACoS.
Jewellery Amazon and Tata CLiQ campaigns for high order value items, with brand defence and gifting season pushes.
Beauty & Personal Care Nykaa, Amazon, Flipkart and quick commerce campaigns for skincare and cosmetics, with repeat purchase in mind.
FMCG & Grocery BigBasket, JioMart, Blinkit, Zepto and Instamart campaigns where shelf visibility decides the basket.
Supplements & Wellness Amazon and Flipkart campaigns for nutrition brands within each marketplace's health product policies.
Home & Dรฉcor Amazon, Flipkart, Wayfair and Etsy campaigns for furniture and furnishings, built for longer consideration.
Electronics & Accessories Spec led Sponsored Products and product targeting on Amazon and Flipkart, where comparison shopping is intense.
Healthcare Products Amazon and Flipkart campaigns for devices and OTC products within marketplace healthcare policies.
Baby & Kids FirstCry, Amazon and Flipkart campaigns for baby care, feeding and nursery brands.
Organic & Natural Amazon, BigBasket and JioMart campaigns for organic food and natural product brands.
Handmade & Craft Etsy Ads and Amazon Handmade campaigns for Indian artisans and brands selling to US buyers.
Value & Unbranded Meesho and Flipkart campaigns for value sellers where price, catalogue quality and order volume drive results.
Don’t see your category? We’ve run campaigns for more than these. Tell us what you sell. Talk to us →
Where we advertise

Platforms we work with

Whatever you sell on, we know the platform inside out.

India
7 items
Amazon India
Flipkart
Meesho
JioMart
Tata CLiQ
FirstCry
BigBasket
Fashion & Beauty
5 items
Myntra
AJIO
AJIO Luxe
Nykaa Fashion
Tata CLiQ Fashion
Quick Commerce
4 items
Blinkit
Zepto
Instamart
Flipkart Minutes
United States
5 items
Amazon.com
Walmart
eBay
Etsy
Wayfair
Serving clients in
India USA UK Canada Australia Middle East
FAQs

Marketplace Ads Management: Frequently Asked Questions

Still have a question?

Talk to an ads expert, not a sales rep.

+91 93168 70600 Book a Call

Amazon (India and US), Flipkart, Meesho, Myntra, AJIO, Nykaa Fashion, Tata CLiQ, JioMart, FirstCry, BigBasket, the quick commerce apps (Blinkit, Zepto, Instamart, Flipkart Minutes) and, in the US, Walmart, eBay, Etsy and Wayfair. Ad platforms differ by marketplace. Where a marketplace has no self serve ads, we manage listings, catalogue and account health instead.

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